Thursday, December 02, 2004

Advertising Mishap!

Seriously, it's okay to drink bottled water. Everyone knows we're running dangerously low on metrosexuals.
Drink Big M instead! That way no-one will think you're gay, they'll just think you're a child!

And kudos to Ms Fits for this dissertation

12 comments:

Anonymous said...

i'm so glad someone else has been outraged by this crap! i almost felt compelled to piss on the sign as i walked past it at flinders st station.

-raunchy librarian

Snipergirl said...

I can't work out whether it's self-consciously ironic or just dumb. Really, I can't. Also I can't work out whether you're allowed to drink bottled water if you're a chick, or whether that also turns you into a girly, girly man...

nomercyboy said...

Yeah, it does.

trust me, I learnt the hard way.

Snipergirl said...

Suddenly so much about you makes sense... the accessorising, the hanging out with cheerleaders, the bitchy remarks about people being "so last week", the recent trip to see "Mean Girls"...

Aubrey said...

in foreign country (not OZ):
Loser 1: At least we're not drinking their water

Loser2: huh...what do you think they make the ice cubes with?

In Melbourne:
Loser 1:at least we're not drinking their water

Loser 2:huh, wonder what they feed the cows...


yeah, so I came in late...

Snipergirl said...

I'm confused...

Aubrey said...

me too

Snipergirl said...

Ok, basically Big M is this Australian flavoured milk brand. And for their new advertising campaign they've got various different slogans above each flavour. For the chocolate Big M's they have the "Seriously, it's ok to drink bottled water..." one. I think the strawberry one goes something along the lines of "The only way a man can choose pink and still be a man" or something (please correct me, Australian peeps).

Crono said...

Schweppes Pink Lemonade ROCKS!!!!!

Snipergirl said...

Agrum is the BEST

queerlittleprincess said...

Man you Australians are weird. Or is flavoured milk really comming back? We have these Tui billboards which are often really misogynous anf anti-queer. There was a 'There's nothing wrong with Miriam... Yeah Right!' one recently.

Snipergirl said...

Flavoured milk has always been pretty popular in Aus as far as I can tell. Big M's some kind of national tradition or something, who knows. I don't understand why beer companies feel that they can pull customers by trading on chauvinism given that it's a beer after all, not a magazine! I think the most misogynistic ad I've seen here is the Cougar bourbon ad(s):

Guy walks into a bar, his mates tell him to get a "Cougar with a slice of lemon"
He, slightly confused, orders from the busty, blonde barmaid.
She reaches up, in her short dress, for the bourbon behind her. Her skirt lifts slightly and he sees part of her ass.
She reaches down under the bar for a slice of lemon. He gets a nice cleavage shot.
Thus satisfied, his mates cheer him and he winks at them.
Cue: Cougar slogan etc.
Honestly, it's not just misogynistic, it's also a bloody stupid ad! It's not even advertising the product, it's advertising tricking women into showing you bits of their bodies! You can get that on the internet for FREE. How juvenile can you get? What other Tui slogans are out there? The Miriam one is just a tad harsh.